When exploring an exhibition like Paris Photo sometimes you see things that catch your eye but that don’t become relevant until you are set a brief. This is exactly what happened when I stopped and stared at the work of Joachim Schmid in November 2014 at Paris Photo. I knew it was beautiful from the outset but I wasn’t sure why I liked it so much. Its another link to the idea that the subconscious holds on to things and they come out later in our creativity. What made me want to colour the images in when appropriating them for the hand and eye workshop? A feeling of ‘I just did’ is the basis of all art forms. We respond to things in our own way and create things that are unique to us, weather thats by appropriation or originality.
It seems like fate that his work is illustrated in the book set in our brief. Between pages 22-27 of ‘Post Photography the artist with a camera’ in the first theme of appropriation Schmid’s various work is explained. The beauty in the variance between books and exhibitions is that at Paris Photo I only saw this select work:
This set ‘Estrelas Amadas’ was made by hand colouring the lips of treasured photographs of Hollywoods finest from the 50’s. Like my own work he took his imagery from magazines from the 1950’s. The magazines were second hand and the previous owner had coloured all the lips in bright red. This inspired this set and his later interest in hollywoods black and white movie stills. The attention to the detail in the alteration of the magazine image was so precise it drew him in enhancing his love for the way a photograph can be personalised so that it now has a different use to what it was first intended. Th notion of adding colour is not a new one and historically it pre-dates the evolution of colour film. People wanting to enhance their black and white memories with colour before the introduction of the technology of colour in photography, painting and drawing upon their own photographic prints.
However in the book, compared to the one set of work I was exposed to at the exhibition, I now know that he has a vast collection of altered appropriated material in his work. He doesn’t stop at simply colouring in the mere details but his pre-dated work was all from found imagery that he was given when expressing his desire to rework the photographic medium. In fact his earlier work ‘Statics (women’s Fashion Catalogue) from his series ‘Photographic Drafts’ interests me too. As it is similar to the exhibition of Time and Place and the work exhibited by Brian and Gareth McClave.
The reason for my interest is the horizontal strips, like Brian and Gareth McClaves vertical strips in their time-lapse. They are quite surreal and you can’t make out what the image is until further reading. Simply put its a composite image of all of his re-worked imagery. Expressing Schmid’s interest in the ability for photographs to be recycled. Shredding them and reworking them into a new composite image. Carefully gathering them together to create an abstract with a white noise feel. I like the repetitiveness of the strips and how it intertwines with the colour to give an surreal almost methodical texture.
As I am looking into how the subconscious seems to effect the way creative people do things I can’t help but find links between my intention and his. Being a leading artist in appropriation since the 1980’s Schmid has expressed his doubts in the established processes of photography and how the need to rework a range of vernacular sources is buried in his brain (Shore, 2014, pp22). Formulating his work around what society collects and discards as imagery and what we preserve as samples of our times and cultures. Very much the missing link between the creative process and the everyday imagery. The notion of ‘Buried somewhere in the unexplored clefts of my brain’ (Shore, 2014, pp22) is essentially what I have intentionally tried to explore. What and why we do things? What experiences and research fuel our photographic practise?
Paris Photo 2014, Photography Exhibition, November 2014
Shore, Robert. Post-Photography. Print. Pp22-27